Chicago Mercantile: Certain market data is the property of Chicago Mercantile Exchange Inc. US market indices are shown in real time, except for the S&P 500 which is refreshed every two minutes. Your CNN account Log in to your CNN account “The discontinuation was a result of complex production challenges and not a stunt,” Klondike said. The brand reiterated in a statement to CNN Business Friday. “I knew you loved me, but not THIS much.” “I want to address the rumors: I’m really being discontinued, it’s not a PR stunt,” the ice cream taco said. Klondike addressed the theory in a July tweet, written from the perspective of, who else, Choco Taco. They thought the whole thing was a stunt, and that Klondike was never planning to kill the Choco Taco - just create enough buzz to make sure it was well-received when it inevitably came back. Klondike originally said that it was discontinuing Choco Taco because of “an unprecedented spike in demand across our portfolio.” Lots of companies have slimmed down their portfolios or menus during the pandemic to help meet demand for more popular items.īut some people didn’t buy the explanation. “There are currently no definite timelines for bringing the Choco Taco back,” Klondike noted. “The team is working on a plan to bring it back, though it may take some time,” Klondike said. “The overwhelming support for Choco Taco has certainly made us reconsider our long-term plans,” Klondike said in a statement emailed to CNN Business on Friday. The brand saw the outpouring of love for Choco Taco, it said, and decided to rethink the move. Senator Chris Murphy joked that he was planning to introduce “legislation to invoke the Defense Production Act to mandate the continued manufacture of Choco Tacos.” That tweet got over 10,000 likes. “I’d like to buy the rights to your Choco Taco and keep it from melting away from future generations’ childhoods,” Reddit co-founder Alexis Ohanian tweeted at Unilever Some tossed out ideas for how to bring it back. “We’ve heard our fans, and we’re hoping to bring this favorite treat back to ice cream trucks in the coming years!” Klondike tweeted at a despondent fan on Wednesday.Īfter Klondike confirmed that Choco Taco was getting chopped, people mourned the product online. This week, it reversed course, saying the beloved ice cream treat may be coming back - eventually. Case in point: The house choco taco, topped with a crunchy layer of toasted cashews, plus bourbon caramel, and some spiced dark chocolate.A few weeks ago, Klondike appalled the internet when it said that the Choco Taco would be discontinued. The food at Jamie Boudreau’s cocktail and spirits destination is always 15 times better than it needs to be at a place with a phone book–size captain's list. The choco in these tacos is admittedly arbitrary you can choose from scoops like blackberry, salted caramel, and mango sorbet. On Tuesdays, they turn 'em into tacos (taco Tuesday, get it?), to fill with your choice of one or two of the housemade ice cream flavors. This cheerful ice cream counter on Winslow makes its own waffle cones. Emma and Otto’s Ice Cream Bainbridge Island Sawyer’s s’more–inspired version is a hell of a lot of fun, made with peanut butter ice cream and a graham cracker–esque waffle cone topped with toasted meringue. But it’s been a go-to dessert item pretty much since the restaurant opened. The menu has way too many other great things happening. It’s not really fair to call the choco taco a signature dish of Mitch Mayers’s adventurous restaurant. But meanwhile, here are a few spots where you can eat your feelings about living in a world where we must dessert-ify everything.only to have it subsequently yanked away from us. It seems likely entrepreneurial pastry chefs might create new versions in the wake of the choco taco's demise Salt and Straw already plans to introduce one in October. On the upside, Seattle has a few great versions of this treat, essentially a flattened cone standing in for a taco shell, filled with ice cream and often dipped in chocolate and dusted with peanuts. So, despite its popularity, they did away with the novelty ice cream treat invented by a former ice cream truck driver in Philadelphia. Welcome to journalism in 2022, where a reporter from The Takeout (Twitter handle: was apparently the first to actually call up Unilever and confirm the social media death knell: The company has, indeed, stopped making the Choco Taco, despite a “ spike in demand.” The company’s Klondike subsidiary had to make some “ tough decisions” in trimming its portfolio.
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